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Deodorant is mild, potent and reliable. Ensuring these effects by stopping unwanted odor and gently reducing the sweat process requires a selection of powerful ingredients. Deemed optimal for the task is a selection of natural ingredients comprised of witch hazel, sage, and lavender. Witch hazel has antibacterial properties and a contractive tissue effect, thus removing excess oil and moisture as well as constricting the skin to which it is applied. Sage showcases antibacterial, antiseptic and anti-inflammatory properties, relevant at times when the deodorant’s performance is particularly needed, such as during times of stress or exercise. Lavender elevates the effects of the other ingredients through its apparent antiseptic and antifungal properties. Triethyl Citrate hinders the enzymatic breakdown of sweat into parts that can create an odor. By lowering the pH of the area its applied to, the bacteria responsible for the unwanted odor have a yet hard time developing. Natural fruit alcohols additionally protect from the development of odors and create a contractive tissue effect, pulling the affected pores together, and thus further reducing the sweating process.